Client: Iris Aroma Boutique, Mysore

 After the design of the fragrance based product line, I developed a brand identity and packaging for it. Various names and logo explorations were suggested, Vitati was the name finally chosen. It essentially means the 'process of spreading' and also refers to a 'lady' in Sanskrit. The look and feel required by the client was very 'simple', 'minimal' and 'elegant'. The fragrance chosen for the collection was frangipani (plumeria) based and was called 'frangipani freshness'.